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31
5

The Morning: The Taylor Swift endorsement!

Can Donald Trump shake it off?
31
5

Minutes after the first (and maybe only) presidential debate between Kamala Harris and Donald Trump ended, Taylor Swift dropped a bombshell: She was endorsing the Vice President.

A screen shot of an Instagram post in which Taylor Swift holds a cat.

That she signed it “Taylor Swift, Childless Cat Lady” is [chef’s kiss].

So, does it matter?

A few thoughts:

  1. Swift is the most famous person in the world

  2. Swift commands legions of fans — many of them young women

Countering those two points is this: Celebrity endorsements rarely make any difference in politics. People don’t like to be told what to do — or who to vote for — by anyone up to and including their sports and music heroes.

And/but: This election is going to be extremely close — especially in swing states. Given that, I refuse to rule out the possibility that Swift either moves a few thousand votes in some swing state or even leads a bunch of younger people to register to vote (and vote for Harris) who might not have otherwise.

In super-close election, anything can be the decisive factor — including T Swift.

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